Category: digital marketing

San Diego-based Sharp HealthCare’s name will adorn a new 50,000-square-foot training center used by MLS franchise San Diego FC.

Generative AI will be a major focus of Cleveland Clinic’s marketing department in 2025, its leader told Becker’s.

New York City-based NewYork-Presbyterian has partnered with Sesame Workshop, the nonprofit organization behind “Sesame Street,” to promote healthy habits among children.

Charleston, S.C.-based MUSC Health is adding a former WCBD-TV meteorologist to its marketing team.

Artificial intelligence and personalizing the patient experience via digital are top of mind for health system marketing chiefs in 2025.

New York City-based NYU Langone Health has launched a new ad campaign focused on quality and safety to stand out in the city’s crowded healthcare market.

Astoria, Ore.-based Columbia Memorial Hospital has rebranded to CMH.

The New Orleans Saints and Pelicans are extending their partnership with Ochsner Health, a key sponsor since 2005 for the Saints and 2012 for the Pelicans.

Orlando (Fla.) Health has rebranded Birmingham, Ala.-based Brookwood Baptist Health as Baptist Health, with the system’s five hospitals adopting new names as part of the change:

Americans turned to Google with a wide range of health questions in 2024, a recent analysis found.