Category: digital marketing

Consumers less willing than ever to share personal data, even for customized experiences, survey finds

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3 things the most innovative digital marketing strategies have in common

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TV marketing is only 20% as effective as claimed, study finds

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The 6 biggest challenges facing marketing executives

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5 healthcare trends shaping digital marketing

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5 healthcare trends shaping digital marketing

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BayCare’s marketing strategy centers on ‘taking the friction out of the healthcare experience’

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Healthcare marketing spend projected to reach $36B in 2019

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Major companies are betting on AI to make digital marketing more effective

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Flare Capital announces $255M fund for digital health investments

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