Category: digital marketing

More than 80% of marketing leaders feel ‘data blind,’ survey finds

Read the full post on Becker's Hospital Review

Marketers with unified measurement methods in place twice as likely to see double-digit growth: report

Read the full post on Becker's Hospital Review

Video is top priority for 76% of marketers, study finds

Read the full post on Becker's Hospital Review

How the highest-performing digital marketers use IT tools: AI, data analytics & more

Read the full post on Becker's Hospital Review

Digital marketing at Shriners Chicago drives patient acquisition by telling the ‘amazing’ story of its care

Read the full post on Becker's Hospital Review

Banning hospital advertising could increase readmissions, study finds

Read the full post on Becker's Hospital Review

Why marketing chiefs have the highest turnover in the C-suite

Read the full post on Becker's Hospital Review

Consumers less willing than ever to share personal data, even for customized experiences, survey finds

Read the full post on Becker's Hospital Review

3 things the most innovative digital marketing strategies have in common

Read the full post on Becker's Hospital Review

TV marketing is only 20% as effective as claimed, study finds

Read the full post on Becker's Hospital Review