Phoenix-based Banner Health Foundation has received a $1 million gift from professional baseball team the Arizona Diamondbacks.
Category: digital marketing
30 most trusted health system brands
Rochester, Minn.-based Mayo Clinic is the most trusted health system brand in 2024, according to a May 14 report from branding agency Monigle.
How a $2.6B health system selected its new name
Emplify Health, a $2.6 billion health system based in Wisconsin, got its new name after searching the most popular words from staff and community member suggestions, executives told Becker’s.
Intermountain Health inks deal with professional rugby team
Salt Lake City-based Intermountain Health has re-upped its deal with a professional rugby team whose jerseys feature the health system’s name.
Novant Health, Michael Jordan team up to expand care access
Winston-Salem, N.C.-based Novant Health partnered with former professional basketball player Michael Jordan to open a new medical clinic.
U of I Health Care rolls out new branding
Iowa City-based University of Iowa Health Care has rolled out the first phase of its rebranding initiative.
Bellin and Gundersen Health System to rebrand as Emplify Health
La Crosse, Wis.-based Bellin and Gundersen Health System is getting a new name and brand.
Henry Ford Health huddles up with Detroit Lions in new ad
Detroit-based Henry Ford Health’s new ad is narrated by Detroit Lions coach Dan Campbell.
8 health system finalists for digital marketing awards
Eight health systems were named finalists for PR Daily’s 2024 Social Media & Digital Awards.
Inside NCH Healthcare System's rebrand
The rebranding initiative for Naples, Fla.-based NCH Healthcare System, which recently changed its name to NCH, will roll out in a “phased approach” over the next 18 months, GulfShore Business reported April 22.
