Category: digital marketing

Top 10 universities for marketing

Marketing agency Hennessey Digital ranked the 10 best universities and colleges to attend for a career in marketing.

Health system removes Facebook post on day of hospital closings

A health system removed a Facebook post about the importance of hospitals on the same day it closed two of them, UpNorthNews reported.

6 health system jersey sponsorship deals, ranked

Health system names adorn the front of the jerseys of nearly half the teams in the National Women’s Soccer League. But how much are these deals worth?

Sparrow Health System rebrands as University of Michigan Health-Sparrow

Lansing, Mich.-based Sparrow Health System has officially transitioned to University of Michigan Health-Sparrow.

NYU Langone Health leader fired over tweets speaks out

A former NYU Langone Health leader said he has become “radioactive” after the health system fired him for violating its social media policy.

MLB gets 1st stadium named after health system

MLB’s Oakland Athletics will play their home games in a stadium named after a health system starting next year, the team said April 4.

AI-generated music: Just 1 part of Northwell's marketing strategy

As some health systems continue to lose money, marketing teams have to work harder with less dollars, Ramon Soto, chief marketing officer of Northwell Health said on an MM+M podcast.  

Health system's $10M stadium naming rights deal scrutinized

A California health system’s $10 million stadium naming rights deal is under scrutiny at the same time its executive compensation is being questioned, the Fresno (Calif.) Bee reported.

Health system inks 6-year sponsorship deal with MLB's Phillies

Jacksonville, Fla.-based Nemours Children’s Health has inked a six-year sponsorship deal with MLB’s Philadelphia Phillies.

Providence continues rebranding initiative

Renton, Wash.-based Providence has begun implementing new signage at Spokane, Wash.-based Providence Sacred Heart Medical Center and Children’s Hospital, The Spokesman Review reported March 26.