Category: digital marketing

Here are five hospitals and health systems that have appointed new chief marketing officers, as reported by Becker’s since Jan. 9:

In the intersection of healthcare and politics, a complex and increasingly prevalent phenomenon is emerging — hospitals and health systems taking disciplinary actions, including terminations and reprimands, against employees due to their stances on pol…

Baltimore-based Johns Hopkins Medicine has placed a physician on leave for anti-Palestinian social media posts, WMAR reported.

Eugene Woods, CEO of Charlotte, N.C.-based Advocate Health, has authored a book detailing the behind-the-scenes workings of running one of America’s largest health systems.

A New York health system held a press conference to address what it called “rumors, misinformation and lies” being spread on social media that is scaring away patients, the Utica (N.Y.) Observer-Dispatch reported.

Tampa (Fla.) General Hospital received a $5 million donation from TGH board member Blake Casper. 

In the latter part of 2021, the financial challenges at VCU Health System were pronounced, causing the organization to eliminate unnecessary costs in order to reverse its financial situation, Richmond Times-Dispatch reported Nov. 13. 

A jury awarded an additional $50 million to a family that sued a Johns Hopkins children’s hospital in a case made famous by a Netflix documentary, bringing the total damages to $261 million, the Tampa Bay Times reported Nov. 10.

A jury has ruled against St. Petersburg, Fla.-based Johns Hopkins All Children’s Hospital in a $220 million lawsuit in a case made famous by a Netflix documentary.

Three health systems are searching for marketing talent that pays above $90,000 per year or more than $30 per hour.