Fat Joe has recruited fellow rappers such as Busta Rhymes, Rick Ross and French Montana to encourage hospitals to be more transparent with their pricing, CNN reported.
It is sometimes forgotten that hospitals and health systems, just like any other businesses, must find new ways to advertise the important work they do.
Health system marketing leaders not only promote the brand but can directly affect patient care as well as hiring and retention, the marketing chief of Indianapolis-based IU Health, told Becker’s.
Health system marketing leaders not only promote the brand but can directly affect patient care as well as hiring and retention, the marketing chief of Indianapolis-based IU Health, told Becker’s.
With healthcare marketing budgets declining by 8 percent and a slowing U.S. economy, hospital and health system marketing leaders told Becker’s they are carefully assessing their marketing budgets and are laser-focused on return on investments for mark…
Memphis, Tenn.-based St. Jude Children’s Research Hospital launched a new campaign, “Have More in Memphis,” to lure employees to the city and the surrounding metropolitan area, MM+M reported May 17.
Hillsdale (Mich.) Hospital has launched its first campaign aimed at promoting its healthcare services and advocating for patients getting care at local hospitals.
As a producer for the Today show and later the CBS Evening News with Katie Couric, Dorie Klissas really enjoyed reporting on stories at academic medical centers. So she decided to work for them.