As marketing leaders at Salt Lake City-based Intermountain Health know well, Google ratings are the “front door” for consumers in many industries — healthcare included.
Category: digital marketing
Health systems getting new marketing chiefs
Here are four hospitals and health systems appointing new chief marketing officers to their teams, as reported by Becker’s since June 20:
New York health system's Olympics ad
Montefiore Health System aired an ad during the Olympics that tied in the games with the history of its Bronx, N.Y., home base, according to Adweek.
Northwestern Medicine lands stadium naming rights
Chicago-based Northwestern Medicine has secured the naming rights for a local football stadium.
Mount Sinai inks US Open partnership
New York City-based Mount Sinai Health System will be the official hospital and medical services provider of the U.S. Open Tennis Championships.
UCLA Health inks NFL partnership
UCLA Health has entered into a multi-year partnership with the Los Angeles Chargers.
Northwell, UC Davis, Nemours awarded for digital marketing
Three health systems were named winners at PR Daily’s 2024 Social Media, Digital & Content Marketing Awards.
Seattle Children's recreates hospital in video game
Seattle Children’s has recreated its facility in Minecraft, a video game developed by Mojang Studios.
Ohio academic health system rebrands
An academic health system in Ohio has a new identity.
NewYork-Presbyterian earns 8 Emmy nominations
New York City-based NewYork-Presbyterian has garnered eight nominations for the 67th Annual New York Emmy Awards.
