Category: digital marketing

Viewpoint: Build trust with a digital marketing strategy that embraces data privacy

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10 mistakes healthcare marketers must avoid in 2020: report

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More than 80% of marketing leaders feel ‘data blind,’ survey finds

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Marketers with unified measurement methods in place twice as likely to see double-digit growth: report

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Video is top priority for 76% of marketers, study finds

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How the highest-performing digital marketers use IT tools: AI, data analytics & more

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Digital marketing at Shriners Chicago drives patient acquisition by telling the ‘amazing’ story of its care

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Banning hospital advertising could increase readmissions, study finds

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Why marketing chiefs have the highest turnover in the C-suite

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Consumers less willing than ever to share personal data, even for customized experiences, survey finds

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