Devika Mathrani, chief marketing and communications officer at New York City-based NewYork-Presbyterian, decided to “blow up the brand” after arriving at the health system in 2021, Marketing Brew reported.
Category: ROOT
How this Texas system prevented HAIs from rising amid pandemic
The Veterans Affairs North Texas Health Care System in Dallas prevented healthcare-associated infection rates from rising during the pandemic — and reduced burnout among infection prevention and control team members — through a 14-month initiative, acc…
Who's paying for gene therapies? Mayo Clinic's Dr. Eric Tichy wants to know
With hundreds of experimental gene therapies in the pipeline and development, Eric Tichy, PharmD, division chair at Mayo Clinic and an expert in the pharmacy supply chain, told Becker’s he wonders who will pay for these drugs that cost seven figures ea…
SSM Health reports Q1 $68M operating loss, positive shift in non-operating income
St. Louis-based SSM Health, a 27-hospital system, reported April 27 an operating loss of $68.4 million for the final quarter of 2022.
Judge OKs Ascension settlement with Michigan workers over vaccination mandate
A federal judge has granted preliminary approval of a settlement between Ascension Michigan and healthcare workers who alleged they were denied a religious exemption to their employer’s COVID-19 vaccination policy and were either suspended or otherwise…
After president's unexplained exit, UTMB names finalist for top post
After an abrupt leadership exit and nearly seven-month national search, the University of Texas Medical Branch in Galveston has landed on a finalist to serve as president.
After president's unexplained exit, UTMB names finalist for top post
After an abrupt leadership exit and nearly seven-month national search, the University of Texas Medical Branch in Galveston has landed on a finalist to serve as president.
U of Michigan taps new partner for $16M electrical system
Ann Arbor-based University of Michigan Health awarded a $16 million electrical contract to Eaton to design and construct the electrical system for the health system’s new Ann Arbor-based hospital set to open in 2025.
New York health system to end birthing services
Warsaw, N.Y.-based Wyoming County Community Health System is ending its birthing services June 1 amid financial challenges and declining births in the area, The Buffalo News reported April 27.
Walgreens-owned VillageMD to identify COPD patients
VillageMD, a primary care chain that’s majority owned by Walgreens, plans to help identify and treat COPD patients under a new partnership.
