VillageMD is running an ad titled “FACTORY,” which differs from the traditional norms of typical healthcare marketing, Ellen Donahue-Dalton, chief marketing officer of the company, told MM+M.
WebMD Ignite, a division of WebMD, is partnering with healthcare privacy platform Freshpaint to help hospitals remain compliant with privacy regulations in their marketing.
Sacramento, Calif.-based Sutter Health has a new dyad leadership structure in which market presidents and chief medical officers will jointly be responsible for one of five consumer-based markets.
Greater efforts are required at the hospital level to prioritize the safety of healthcare professionals, particularly those in emergency medicine, a field experiencing a significant decline in applicants, Helen Ouyang, MD, wrote in an Oct. 24 op-ed for…