Category: digital marketing

NBA gets 1st health system jersey sponsor

A health system’s logo will soon appear on an NBA jersey for the first time.

Yale New Haven Health rebrands urgent care after acquisition

Yale New Haven (Conn.) Health has rebranded its urgent care centers.

Kaiser Permanente becomes founding partner of new WNBA team

Oakland, Calif.-based Kaiser Permanente became a founding partner of a WNBA expansion franchise in San Francisco and will have its name on the team’s jerseys.

North Carolina health system rebrands: 4 things to know

A North Carolina health system has begun rolling out a rebrand.

Epic claims trademark infringement in lawsuit

Epic Systems has filed a federal lawsuit accusing life sciences staffing firm, Epic Staffing Group, of trademark infringement, according to an Oct. 4 lawsuit obtained by Becker’s.

Trinity rebrands Iowa health system

Livonia, Mich.-based Trinity Health has rebranded Genesis Health System in Davenport, Iowa, as MercyOne Genesis.

Kamala Harris to launch multimillion dollar healthcare ad targeting Trump

Kamala Harris is set to roll out a multimillion dollar advertising campaign focused on healthcare in response to former President Donald Trump’s calls to repeal the Affordable Care Act, NBC News reported Oct. 1. 

WVU Medicine partners with NASCAR race

Pediatric patients from Morgantown, Va.-based WVU Medicine helped make designs for a car participating in a NASCAR-affiliated race.

Kansas health system rebrands: 5 things to know

A Kansas health system has a new name. Here are five things to know.

Adventist Health CEO appears on Dr. Drew's show

Kerry Heinrich, president and CEO of Roseville, Calif.-based Adventist Health, appeared on Dr. Drew’s TV show, “Health Uncensored.”