Category: digital marketing

A Kansas health system has a new name. Here are five things to know.

Kerry Heinrich, president and CEO of Roseville, Calif.-based Adventist Health, appeared on Dr. Drew’s TV show, “Health Uncensored.”

Dixon, Ill.-based Katherine Shaw Bethea Hospital is undergoing a rebrand as part of its merger with Peoria, Ill.-based OSF HealthCare, WIFR reported Sept. 25. 

Chicago-based Cook County Health has unveiled a new logo as part of a brand redesign.

A labor union is launching a six-figure media campaign against New York City-based NewYork-Presbyterian, accusing the health system of charging exorbitant prices, City & State New York reported Sept. 19.

Terre Haute, Ind.-based Union Health has inked a three-year athletics sponsorship deal with Terre Haute-based Indiana State University.

Jacksonville, Fla.-based Nemours Children’s Health has inked a three-year sponsorship deal with the NFL’s Jacksonville Jaguars.

A judge dismissed a trademark infringement lawsuit against a St. Louis hospital, allowing the facility to keep its name.

A Pittsburgh-based Allegheny Health Network hospital will be featured in the medical drama “The Pitt” on the streaming platform Max.

As the word “hospital” has largely disappeared from its own industry, a stronghold for the term remains.